I help teams understand the structure of their product—what it’s trying to accomplish, how people move through it, and where friction is slowing them down. My focus includes:

• Information architecture: organizing content and pathways so they’re understandable

• Interaction design: shaping tasks, flows, and behavioral patterns

• Design-system foundations: defining early principles, components, and structure

• UX strategy: aligning business goals, user needs, and technical constraints

I connect the dots between product goals, user behavior, and technical reality. Most of my work happens in the middle—in the conversations where decisions get shaped, constraints surface, and the structure of the experience takes form.

I translate across functions, make assumptions visible, and help teams build patterns that are durable rather than improvised.

I’m at my best when helping teams:

• break down complicated workflows

• make decisions faster and with less ambiguity

• create patterns that support future work

• maintain coherence across multiple teams

Most recently, I led the redesign of NetBenefits, Fidelity’s employee benefits platform for 30 million users, focusing on navigation, information architecture, and system coherence across 70+ teams.

Before that, I designed a global clinical-trials platform valued at $300M, collaborating with SMEs and engineering partners to bring clarity to complicated workflows.

Earlier in my career, I worked in journalism and communications—experience that still shapes how I think about clarity, structure, and how information is delivered.

I also write On By Default, a newsletter about the systems and defaults that quietly shape design, technology, and everyday culture.